Just last week comic book letterer and creator Jaymes Reed asked me how he can market his latest COMIC series, a collection of comic books produced by Bluewater Productions that illustrates the life stories stand-ups, sitcom stars and comedians who have made a huge impact on popular culture such as George Carlin , Lucy Ball and The Three Stooges. I told him about one of my favorite marketing tactics for such projects – trailers. Who says trailers are only for movies, right?
Well, in a few days, Jaymes had a few trailers. First, I must say I was very impressed that he was able to pull this together very quickly. Not only did he have a lightening fast turnaround, the quality of it is very impressive. Quite frankly, there are a few things people can learn from these trailers. Continue reading
Don’t you love going to a social event where people are interested in your work and they ask you for your contact information? You eagerly give them your business card and wait for them to call you. Do you ever wonder what they think? Well, believe it or not your contact information says a lot about you, especially your email address.
After having a conversation with my good friend, 
